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Standard Licensing Application

Thank you for your interest in the SDSU Trademarks and Licensing Program. Any company producing products bearing the logos, trademarks, word marks or having an implied association with South Dakota State University must be licensed with the SDSU Trademarks and Licensing Program through CLC, which approves all products and designs and ensures proper labeling as appropriate. In addition, the SDSU Trademarks and Licensing Program seeks to ensure that all products and designs submitted for licensing are safe for consumers and project the proper image of the university.

Below you will find information on how to become an official licensee of South Dakota State University. After all requirements are received you will then be notified if your application is approved.

Requirements:

  • Complete application
  • Pay nonrefundable application fee
    • Internal Licenses: $250 nonrefundable application fee
    • Retail – Single Institution: $250 nonrefundable application fee
    • Retail – Multiple Institutions: $500 nonrefundable application fee
  • Submit a specific sample of each intended licensed product
    • Once application is accepted, vendor will be supplied with a logo and expected to provide an SDSU specific product sample for verification that university standards can be met.

Send all mail correspondence and UPS/FedEx packages to:

South Dakota State University
University Marketing and Communications
Trademarks and Licensing Program
1007 Campanile Ave.
Communications Center, Box 2230
Brookings, SD 57007

For questions, email licensing@clc.com.