Melding marketing, business, and fashion.
Fashion Studies and Retail Merchandising is the perfect major for students who would like to spend their career in one of many roles in the dynamic, ever-changing fashion industry. Careers such as store or department manager, buyer, or visual merchandiser are typical. Students in apparel merchandising acquire a broad knowledge of people and their behavior, an understanding of the world at large and knowledge related to the design and supply chain processes, industry regulations and terminology, business theories, and what goes into the development and promotion of profitable products.
Is it for you?
This program will be a good fit if you:
- Are a people person
- Are imaginative and creative
- Have strong organizational skills
- Are a good oral, written, and visual communicator
- Work well independently and as part of a team
- Store or department manager
- Visual merchandiser
- Product developer
- Inventory control analyst
- The Limited
- White House Black Market
- Banana Republic
- The Buckle
Clubs and Organizations
- Apparel Merchandising Association
Still deciding? Reflecting on your values, interests, personality traits, and skills will provide valuable insight as you explore major and career choices. FOCUS 2 CAREER, a self-guided assessment, education and career planning program, will help you do just that. SDSU students may access FOCUS 2 CAREER by using the code: jacks. After completing FOCUS 2 CAREER, you may find it helpful to discuss your results with a career coach in the Office of Career Development.