Preparing Files
Files should adhere to these guidelines as closely as possible. This checklist represents many of the details that are required for a file to print correctly. Meeting these guidelines speeds up the entire print process. Allow extra time for a hard-copy proof.
Guidelines for University Logos or Trademarks
File Format
There is much formatting that can change between your computer and printing services. This can cause the end result to look very different than intended. For best results, follow these file formatting guidelines.
The best and preferred file format is a high-resolution PDF file.
Other formats:
- InDesign package - with supporting files and fonts
- QuarkXPress package - with supporting files and fonts
- Microsoft Word - convert to PDF before submitting
- Publisher - convert to PDF before submitting
- Photoshop - save file as unflattened Photoshop PDF
Other Considerations Before Submitting
- Bleed – If the design calls for images or colors to bleed, there should be a minimum of one-eighth of an inch (.125) on all sides that trim. (Note: keep text at text at least .1875 way from the finished edge.)
- Crop Marks – Include standard crop marks for cutting your work.
- Size & Resolution – The document size should be the same as the trim size of the final piece. Your document and all the parts should have a print resolution, or 300 dpi.
- Color – Colors can vary when printed on different machines and how they are viewed on your monitor. When using official university colors, your print document should have CMYK or Pantone swatches.
- Mock Up – Submitting a printed sample with your electronic print files, cut and folded as intended, goes a long way in ensuring the smooth production of your print job.
Using University Logos or Trademarks
All university trademarks are governed by University Marketing and Communications. Your use of the registered marks must adhere to the rules of the Graphic Identity Standards and must also be approved by Andrea Kieckhefer at UMC.