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Fashion Studies and Retail Merchandising is the perfect major for students who would like to spend their career in one of many roles in the dynamic, ever-changing fashion industry. Careers such as store or department manager, buyer or visual merchandiser are typical. Students in Fashion Study and Retail Merchandising acquire a broad knowledge of people and their behavior, an understanding of the world at large and technical knowledge and skills to select fabrics and plan and produce fashion goods. A special feature of the Fashion Studies and Retail Merchandising program at SDSU is our cooperative arrangement with the Fashion Institute of Technology (FIT) located in New York City. Students may spend one year studying fashion in New York while applying those classes directly to their bachelor's degree at SDSU. At the same time, they earn an associate degree from FIT.
An 8-week (300 hour) full-time summer practicum compatible with career goals is a program requirement.
Check out program requirements for the Fashion Studies and Retail Merchandising.
View our current program guide.
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School of Health and Consumer Sciences
Travel Study to MAGIC Market: Zappo's Headquarters
"They showed us their unique work culture. It seemed like a very fun and inspiring place to work. Something that I found really unique was their nap tanks surrounded by an aquarium." -Tessa Ihnen, FSRM Student
Travel Study to MAGIC Market: At Market
"It was a very chaotic convention center filled to the brim with beautiful things. I loved looking at each booth and speaking with some of the vendors. Our assignment was to seek out three different trends and take photos of them. Once we returned, we wrote a trend abstract based on those trends. I look forward to going back someday as a boutique owner." -Tessa Ihnen, FSRM student
Travel Study to MAGIC Market: Anthropology
"We went to The Fashion Show Mall. They had a beautiful layout and many wonderful store windows and other displays for us to appreciate." -Tessa Ihnen, FSRM student
Travel Study to MAGIC Market: Eiffel Tower in Las Vegas
This picture, "was taken from on top of the Eiffel Tower on one of the nights that we got to go explore on our own. We enjoyed walking the strip and taking everything in." -Tessa Ihnen, FSRM student