Our University Marketing and Communications multimedia team is responsible for the multimedia marketing and video production. We create a number of videos, photos, graphics, hyper-lapses and time-lapses to support our official social media channels.
Our team serves as a resource for students, faculty, staff, departments, colleges and units across campus. Our team assists people with general video related questions; provides feedback for multimedia and video related projects; provides the appropriate graphics and end plates; provides footage; shoots and/or acquires footage; and ensures videos using our brand fall within our brand standards.
Our team creates videos promoting the university and campus, including video and time lapses at the University Student Union, Campus Green and Coughlin Campanile; general videos of students, faculty, staff and campus life including residential and dining; official campus drone footage; general athletic event videos; and Jack Talks videos that focus on a student's campus and academic experience.
Note: We do not film entire athletic events. We shoot specific shots and/or collect b-roll for various promotional purposes.
- General video of concerts, plays, etc.
Note: We do not film entire concerts, plays, recitals, etc. We shoot specific shots and/or collect b-roll for various promotional purposes.
- General video of classrooms, lectures and speakers
Note: We do not film entire lectures and speaking events. We shoot specific shots and/or collect b-roll for various promotional purposes.
Message from the President
Our multimedia team works on projects involving messages from the President. Some of these projects include the annual Welcome Back video and the annual Holiday Greetings videos. These may also involve one-time announcements and messages, such as the President's Dana J. Dykhouse Stadium Opening message.
2016 Holiday Video
Each year, the Multimedia Services team creates the University's official Holiday Video. This video is sent out to the campus community and various other groups and individuals via email by the President's Office and is also promoted on our website and across our social media channels.
Multimedia Services collaborated with multiple departments on campus and teamed up with a number of third party entities in order to get the first official drone footage of campus in the Fall of 2016. One of the videos that resulted from the collaboration is a 60-second aerial view of our beautiful SDSU campus.
2016 Welcome Message
Each year, Multimedia Services works on creating a welcome back message for the university. This year, President Barry H. Dunn welcomed students, faculty & staff back to South Dakota State University for the 2016-2017 school year. This video was sent out to students, faculty and staff in an email and it was also posted on our website and our social media channels.
SDSU and General Mills Partnership
On June 23, 2016, General Mills and South Dakota State University announced the opening of a state-of-the-art oat variety development lab on the Brookings campus. The oats research laboratory will focus on advancing the sustainability and quality of oats in the U.S.
Multimedia Services filmed the SDSU and General Mills partnership announcement, interviewed key stakeholders about the partnership and filmed key members out in our oat fields. The video compilation that we created was included on our website, promoted on our social media channels and sent to General Mills for their use as well.
Jack Talk Video Series
Multimedia Services, in conjunction with our marketing firm, created a series of videos highlighting students from different colleges, departments and units across campus. Each student feature is promoted on SDSU's Channel 2, our website and our social media channels. The student videos are also used by our Admissions Department to recruit new students.
Social Media | RabbitFood
Multimedia Services has been working on a series of videos highlighting professors and staff from different colleges, departments and units across campus. Each video is promoted on SDSU's RabbitFood website as well as our social media channels.
Pride of the Dakotas
Multimedia Services worked with the Pride of Dakotas to create a promotional video for their marching band. This video was initially created to play on the video board in the new Minnesota Vikings Stadium for a national high school band competition and it has since been promoted on our website and various social media channels.
Hobo Day 2016 Commercial
Each year, Multimedia Services works with the Hobo Day Committee to create a commercial to promote our annual Hobo Day. The video is promoted on Television, SDSU's Channel 2, during athletic events, on our Hobo Day website and across our social media channels. The commercial has also been promoted at movie theatres in the region.
Hobo Day 2016 Parade
Multimedia Services collaborates with multiple groups across campus to provide a live feed of the Hobo Day parade to the public. The parade is televised on SDSU's Channel 2 and streamed on the SDSU website as well as on our social media channels.
Nationwide Campaign | It's On Us
Multimedia Services worked with the SDSU Human Resources department and Title IX staff to create a series of Public Service Announcements for the nationwide It's On Us campaign. The PSA's are displayed on our website and our social media channels and are also played on the video boards during various athletic events.